Msheireb Properties, a subsidiary of Qatar Foundation, has awarded Qatar-based Traffic Tech (Gulf) the contract for a “car parking management system” for the Msheireb Downtown Doha (MDD) project.
The deal, signed by Msheireb Properties CEO Abdulla Hassan al-Mehshadi and Traffic Tech CEO Husam Musharbash, is seen as an “important operational milestone,” comprising the integration and future management of “one of the most complex car park systems in the world.” In total, it will cover 10,000 parking spaces and more than 200 gated entry and exits.
Traffic Tech will design, fabricate, deliver, install and maintain the car park management system and combine it with a state-of-the-art “revenue control system.” Traffic Tech will also adopt full-control over the valet management, taxi dispatch, parking guidance systems, and the parking facility management software.
“Our partnership with one of the Middle East’s leading traffic and car park management companies is very important to us. It enables us to design and operate a five-star car park, offering our community the best facilities possible, and providing a first class parking and visitor experience.
“A project of this magnitude requires a specialised skill set, industry experience and innovative ideas to ensure it is perfectly managed. We are delighted to have partnered with Traffic Tech for this hugely-significant component of the MDD offering,” al-Mehshadi said.
According to al-Mehshadi, car parking management systems are a crucial component for any project as it maximises the company’s business potential by enhancing customer experience, visitor satisfaction, and promoting repeat business.
He stressed that the efficiency of a proper car parking system directly impacts on the reputation of the brand, “hence the reason such massive operations should be designed carefully and systematically.”
“We look forward to many more milestones such as this as we continue to be open to new partnerships that will add value to the wider community, delivering the best possible services to the people of Qatar and for the future of Qatar,” al-Mehshadi said.
Traffic Tech’s Musharbash added: “We are proud to be associated with Msheireb Properties for the execution of this massive project. We envision that Msheireb Downtown Doha’s parking management system will not only be one of the most advanced but will also allow future integration into the wider Qatar Intelligent Transportation System (ITS).”